Thursday, March 13, 2008

Vogue Magazine and The Fragrance Foundation are searching for Aspiring Filmmakers

In honor of the 36th Annual FIFI Awards, where each year the best of the new fragrances are honored, Vogue and The Fragrance Foundation present the first-ever Fragrance & Film Festival. This inaugural opportunity provides a chance for aspiring filmmakers nationwide to tell a provocative, fantastical story about one of the featured 2008 FIFI-nominated fragrances with a two-to three-minute short film.

The participating fragrances are Missoni, Gucci by Gucci, Paris Hilton's Can Can and Usher for Men and Usher for Women. Filmmakers are encouraged to highlight their love of fragrance, fashion and music by creating a short story film for any of these fragrances. The winner will receive $10,000 and two tickets to the 2008 FIFI Awards in New York City, where their award-winning short film will be shown to an audience of fragrance industry leaders and celebrities.

Filmmakers can submit their films for consideration at by May 1, 2008.

For detailed contest rules and guidelines visit



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